Strategi Inovasi Industri Kecil Suku Cadang di Kota Padang

  Author(s)
Dina Rahmayanti    (Jurusan Teknik Industri, Fakultas Teknik, Universitas Andalas - Indonesia)
Widya Marcelena (Jurusan Teknik Industri, Fakultas Teknik, Universitas Andalas - Indonesia)

 ) Corresponding Author
Copyright (c) 2016 Dina Rahmayanti, Widya Marcelena
  Abstract

Small and medium enterprises in Indonesia gave big contributions to create job opportunities for community and increased Gross Domestic Product. Unfortunately, the current SMEs did not get any respect from the government. This is evidenced by many problems that happened with SMEs in Indonesia. Agency Statistic Center conducted survey in 2009 and 2010 and identified causes of the problems are availability of raw materials, financial problem, marketing, fuel or energy, transportation, skills, payment and many others. Formulation of the problems is how to design indicators of innovation that can be used to make policy strategies to solve the problems. The objective of research is to recommend some innovation indicators for spare part in Padang and use the indicators to make innovation policies. Method to determine the ability innovation of spare parts industries is Quality Function Deployment (QFD). The first stage is identify consumer needs. Consumer needs obtained from literatures and interviewed of stakeholders. Then, calculated based on customer importance ratings to obtain critical and non critical indicators. Indicators will be presented into the House of Quality (HOQ). The results of HOQ are determined some strategies by using SWOT analysis. This research result obtained 25 innovation indicators of technology that is divided into three aspects such as technology aspects, design and product quality aspects. Strategy formulation from SWOT analysis result some strategies with 4 categories and among of them are SO strategy (4 strategies), WO strategy (5 strategies), ST strategy (4 strategies), and WT strategy (3 strategies). Besides that, strategy architecture will present strategy implementation for 10 years and completed with some people that have participation to make this strategy implementation successful.


Keywords: Indicator, small industries, innovation, strategy, production technology
  Click to Read the Full Text
PDF
  References

Adair, J. (1996). Effective Innovation : How to Stay Ahead of the Competition. London : Pan

Books Ltd.

Akao, Y. dan Shigeru, M. (1994). QFD The Costumer Driven Approach to Quality Planning and Development. Jepang: Asian Productivity Organization.

Cohen, L. (1995). Quality Function Deployment : How To Make QFD Work For You. Addison Wesley Publishing Co.

Cowan, R. dan Van de Paal, G. (2000). Innovation Policy in a Knowledge-Based Economy. A Merit Study Commissioned By The European Commission. Enterprise Directorate General. June 2000.

Drucker, P. (1979). Manajemen Tugas, Tanggung Jawab dan Praktek. Jakarta: Penerbit PT Gramedia.

Han, J.K., Namwoon, K. dan Rajendra, K.S. (1998). Market Orientation and Organizational

Performance : Is Innovation a Missing Link ?. Journal of Marketing. 62, 30-45.

Hiam, A. (1994). Tools For Executives CEO. Jakarta: PT Elex Media Komputindo Kelompok Gramedia.

Hurley, R. F., Tomas , G. dan Hult, M. (1998). Innovation, Market Orientation, and Organizational Learning. An Integration and Empirical Examination Journal of Marketing. 62(7), 42-54.

ILO. (1991). The Dilemma of the Informal Sector. Report of the Director General, Part I, The 78th Session of the International Labour Conference. Geneva

Kaplan, R.S. dan Norton, D.P. (1996). The Balanced Scorecard : Transleting Strategy into Action. MA: Harvard Business School Press Boston.

Kestenbaum, J. (2009). The Innovation Index. Measuring The UK’S Investment In Innovation And Its Efffects. London: Nesta.

Menon, A., Sunday, G., Bharadwaj., Pham Tej, A. dan Edison, S.W. (1999). Antecedent and Consequences of Marketing Strategy Making. A Model and a Test Journal of Marketing. 57(4),18-40.

Purnomo, H. (2004). Pengantar Teknik Industri. Yogyakarta: Graha Ilmu.

Rogers, E. M. (1995). Diffusion of Innovations. 4 th Ed. New York : The Free-Press A Division of Macmillan Publishing Co Inc.

Singarimbun, M. (1989). Metode Penelitian Survei. Jakarta: PT. Midas Surya Grafindo.

Sinulingga, S. (2011). Metode Penelitian. Medan: USU Pers.

Stainback, S. dan Stainback, W. (1998). Understanding and Conducting Qualitative Research. Dubuque, Lowa: Kendali / Hunt Publishing Company.

Soleh, M. (2008). Analisis Strategi Inovasi dan Dampaknya Terhadap Kinerja Perusahaan. Tugas Akhir. Universitas Diponegoro, Semarang.

Tambunan, T. H. T. (2002). Usaha Kecil dan Menengah di Indonesia. Beberapa Isu Penting. Jakarta: Penerbit Salemba Empat.

Taufik, T. (2005). Pengembangan Sistem Inovasi daerah. Perspektif Kebijakan. Diakses 29 Februari 2012. www.Scribd.com/mobile/documents/4948990.

Tersine, R. J. (1994). Principle of Inventory and Material Management, 4th edition. New Jersey: Prentice Hall.

Yoshida, D. T. (2006). Arsitektur Strategik: Solusi Meraih Kemenangan dalam Dunia yang Senantiasa Berubah. Jakarta: PT Elex Media Komputindo.

StatisticsArticle Metrics

This article has been read : 295 times
PDF file viewed/downloaded : 76 times

This article can be traced from





Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.